University Health Park – Alliance Building
University Health Park – Alliance Building
Architectural Photography for the MSU Research Foundation at the University Health Park – Alliance Building
Lansing, Michigan
LOCATION DETAILS: The Alliance building is a two-story 68,000-square-foot multi-tenant facility with office, flex-lab, and high-bay warehouse space. It has direct access to Mclaren Greater Lansing, the MSU University Club, Henry Center for Executive Development, and Forest Acres Golf Course. The facility also has resources for university and industry-related activities.
PHOTOGRAPHY DETAILS: This was a 3-part project for the MSU Research Foundation. We captured images at various facilities that they manage. The goal was to create marketing assets the Foundation could use to help with occupancy rates of their rental spaces. We wanted to show people using the spaces, so models were used to make the spaces look lived in. This involved good planning, coaching, and staging of each scene.